Local SEO Case Study: โ€œWeight Loss Near Meโ€ โ€” From Page 5 to Top 3 in Just 90 Days

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Client Industry

Health & Wellness

Location

Dubai

Duration

90 Days

Services Provided

Local SEO + Google Business Profile Optimization

๐Ÿšจ Why This Matters

If your business is not ranking in the Top 3 local search results, you are losing ready-to-buy customers every single day.

Even if you have the best service in your city, if your business doesn’t appear in the Google Map Pack, you’re invisible to high-intent searchers like:

  • โ€œWeight loss near meโ€

  • โ€œBest weight loss clinic in [city]โ€

  • โ€œFat loss program [city]โ€

ย 

๐Ÿง  My SEO Strategy in Action

๐Ÿ“‹ Step 1: Audit + Competitor Analysis

โœ… Audited the clientโ€™s current Google Business Profile
โœ… Analyzed top 5 local competitors
โœ… Identified missing categories, keywords, citations, and content gaps
โœ… Created a custom monthly action plan based on competition level

๐Ÿ”ง Step 2: Local SEO Execution Plan

๐ŸŒ Keyword Research

โ†’ Focused on one location with high-converting keywords like โ€œweight loss near me,โ€ โ€œbody transformation [city],โ€ and โ€œfat loss treatment.โ€

ย 

๐Ÿ“ GBP Optimization

โ†’ Fixed business categories, added keyword-rich services, descriptions, and FAQs
โ†’ Uploaded real geo-tagged photos (minimum 30 unique images)
โ†’ Added Q&A section, structured product/service categories
โ†’ Set extended business hours & added a secondary phone number

ย 

๐Ÿ“ธ Visual Optimization

ย โ†’ Uploaded branded cover image & logo
โ†’ Added 360ยฐ photos + short videos
โ†’ All images had correct metadata (no stock content used)

ย 

๐Ÿ—บ๏ธ Website & Technical SEO

โ†’ Embedded Google Maps on the landing page
โ†’ Added local schema markup for improved local context
โ†’ Optimized on-page SEO and service pages
โ†’ Connected the GMB to a mobile-friendly website

ย 

๐Ÿ”— Link Building & Authority

โ†’ Built 60+ niche/local citations for NAP consistency
โ†’ Created press release, Web 2.0 links, and niche backlinks
โ†’ Internal links from GMB posts to key pages

ย 

๐Ÿ“ˆ Ongoing Tracking & Optimization

ย โ†’ Weekly geo-grid rank tracking
โ†’ Reviewed spam competitors and reported them
โ†’ Automated review request system
โ†’ Monitored calls, clicks, direction requests & conversions
โ†’ Adjusted actions based on ranking data every 2 weeks

ย 

๐Ÿ† The Results (After 90 Days)

  • ๐Ÿ”บ Ranking moved from Page 5 to Top 3 (Google Maps Pack)

  • ๐Ÿ”ฅ Over 300% increase in direction requests and calls

  • ๐Ÿ“ฑ Boosted mobile traffic by 160%

  • โญ Improved reputation with 20+ 5-star reviews on GBP and 3rd-party sites

ย 

๐Ÿ’ก What You Can Learn

โœ… You donโ€™t need to outspend โ€” you need a smart local SEO strategy

โœ… Real photos, proper schema, consistent NAP, and quality content beat spam listings

โœ… Weekly tracking + consistent posting = long-term dominance

โœ… Local SEO isnโ€™t one-size-fits-all โ€” itโ€™s about custom action plans

๐Ÿ“Œ Want Similar Results?

Let me do the same for your business. I offer full-service Local SEO & Google Maps Optimization tailored to your competition level and budget.